Client: The Lingerie Addict
New website design for the top lingerie blog on the web. This project required a delicate mix of simplicity (for easy reading of articles) and complexity (to display all the information this very active blog offers).
• WordPress backend with custom theme, functions, etc.
• Different layouts for homepage and interior pages to maximize usefulness of each view
• Infinite article scrolling — finish reading one article and immediately move on to the next!
• Integration with Disqus comments
• Optimized advertising spots for homepage and interior pages (including mobile!)
• Fully responsive for content and ad parity across all device types
• Integrated affiliate store
• Custom fonts/optimized typography